If you have your own enterprise, you perhaps already know how hard it is to be visible online. There are a lot of other firms and competition is high. At this time, almost every firm is present online. Consequently, that it is not enough anymore to be online. It is crucial to be visible. But it is still not enough. Besides being visible, the developed image must be beneficial and in accordance with our goals and strategy. This enables to become successfully reach potential customers via various communication channels. For a long time a lot of people thought about online activities more like fun, not important activities. But it has already changed. And that is usually cost effective for the enterprise to hire professionals to conduct online activities.